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A Quick Look At SEO In 2015


SEO is an internet marketing strategy that can allow you to optimize both the on-page and off-page factors of a website, to naturally improve its rankings. As you improve the rankings of a website for its related keywords, the site naturally gets more traffic which then translates into more clicks, sales and customers. The great thing about SEO is that it produces organic traffic, which is quite unlike PPC. When you do paid search, your traffic immediately stops when you stop paying for ads. SEO on the other hand lasts much longer and you should be able to maintain your rankings with minimal work.

Going Forward From Here

So, exactly how does SEO work in 2015? Well, for one, search engines now pay a lot more attention to the on-page factors of a site. Years ago, webmasters could have stuffed their websites with keywords, used poor content and gotten easy rankings. However, nowadays, it is essential that each page of your site is full of high quality content that adds value to the reader. Each page should be checked to ensure that the main keyword is not repeated too many times as this can trigger a penalty from Google. It is important that lots of related keywords are used throughout the body and it contains relevant outbound links to other authority sites.

Penalties Penalties Penalties

The SEO world now has to deal with Google penalty algorithms such as the Panda and Penguin. These algorithms focus on penalizing sites that are over optimized, have poor content and have low quality or paid links. When it comes to link building, you need to focus on quality instead of quantity. Always try to get links from websites that are highly related to your site and be sure to avoid spammy links like blog comments, profile links, senuke links etc.

The best type of links are social links, PBN links and guest post links. Guest post links should be done sparingly and should only be done with high quality authority sites in the same niche. Google is now placing a higher value on social links, so you should definitely create lots of social properties and link them to your money site and PBNs.

In closing, the world of SEO and internet marketing is always changing. If you want to ensure that your sites remain highly ranked, you need to keep up with the trends and be careful not to run into any search engine penalties. If you are looking for the latest information on what is or isn’t working, we recommend Canada West Internet Marketing Services for up to date SEO info.

Five Quick Tips For Optimizing Your Website’s Potential

seo tips

If you aren’t yet an SEO master and don’t have the time to learn how to be one, fear not: There are a few basic tactics you can implement to keep your site in the running for rank. Of course, you’ll eventually want to expand your abilities, but for now, these tips will do:

  1. search engine optimization techniquesPlan a strategy with keywords. You can’t just select a few keywords that coordinate well with the topic of your website. You really have to be highly specific in pointing search engines to your pages. Even if you aren’t going to learn keyword strategy in depth, at least have a plan for developing your sites and reaching readers.
  2. Always produce good content. If you can’t writer yourself or don’t have the time to, hire someone. Content is simply too important to neglect. All the major search engines know how to scan content for quality and originality; if you’re not posting something worthy of readers valuable attention, you’re not going to get rank.
  3. Make the move to mobile. It doesn’t matter if you’re satisfied with being a site optimized for desktops, it matters only what search engines want to show your site on. Since the masses have moved to mobile, your site must be able to do so, too. This isn’t difficult to accomplish, so give getting mobile ready a few minutes of your undivided attention.
  4. Update your site(s) often. Unfortunately, there really is no such thing as “passive” income. You can’t build a site, forget about it and retire. Put the work into each of your pages that shows you care about your readership and advertisers. Failure to update means search engines will forget about you.
  5. Don’t just focus on “the” search engine. Contrary to popular belief, there’s really only one search engine that helps you succeed. Optimize for the major three and don’t hesitate to focus your efforts on the “other” two.

This article provided by the search engine optimization consultants in Vancouver at Hurricane Web Design should help you get started. For more information about what they have to offer visit

As you develop your SEO talents and wisdom, don’t forget about the basics. No matter how many tools of the trade there are, because this is a consumer driven market, the basics will always reign supreme.


Everything To Know About SEO

everything to know about seo

SEO which basically stands for Search Engine Optimization is just one of the many Internet marketing techniques that exist today. The main goal of search engine optimization is to improve a website’s ranking on search engine results. This is the basic concept behind SEO. Website owners and web developers should be aware of the importance and benefits that come with effective search engine optimization. Here is a brief look at SEO and what it is all about.

Getting Found Online is Not Easy

People are using the World Wide Web to get information and conduct business activities on a day to day basis. The internet has millions of users from all over the world making it the single most used virtual platform on the planet. The World Wide Web is filled with so many web pages and websites that belong to individuals, businesses, companies and organizations. As the internet grows, finding specific websites and web pages through search engines can be difficult.

White Hat and Black Hat SEO

Website owners who wish to have their websites show up at the top of search engine result pages do not have any other choice other than to engage in vigorous search engine optimization. SEO can be done is two broad ways which involve either using white hat or black hat search engine optimization strategies or techniques. White hat SEO strategies employed by companies like Coronation IM are the most recommended as they follow the rules and guidelines that have been laid down by search engine providers such as Google, Yahoo and Bing.

On the other hand, black hat SEO strategies can involve website owners taking shortcuts and some unconventional measures to ensure their websites and web pages stay at the top of search engine rankings. There are numerous search engine optimization companies that have been established over the years to help individuals and businesses carry out effective search engine optimization on their websites. The services offered by such companies can prove to be quite beneficial to website owners who are in need of a lot of internet traffic. In the times we are living in, internet traffic is everything and having a lot of it can translate to an individual or a business rolling in huge profits.

All in all, SEO is a very critical and crucial internet marketing technique that can help website owners get a huge following on the internet. When used effectively with other internet marketing techniques such as social media marketing as well as video marketing, search engine optimization can lead to the tremendous growth of an online business enterprise.